Digital Marketing tips and advice
Digital Brand Marketing tips, tricks, videos, and articles – all designed to help you get more clients for your Small Business.
Increase Your Email Conversion Rate by Keeping Emails Simple
Keeping your emails simple and to the point is the best way to increase your email conversion rate fast!
How Do I Share A Post I See On My Facebook News Feed?
Do you have someone who would benefit from written out instructions on how to share a post they see on their Facebook News Feed? Then here you go. Free Printable!
February 2019 Email Marketing Planning
Have you been showing your email marketing list any love this year? To really see the benefits of email marketing, as a business tool, you need to stay consistent. Keep your email marketing momentum going month after month to build adoring fans, great clients, and happy customers.
2019 Email Marketing Plan Template
Planning is the first step to success. So, why as business owners don’t we take more time to actually plan our marketing! A simple plan doesn’t take very long and it will help guide you to actually getting things done. Pre-planning your email marketing campaigns is one of the easiest and best ways to kick off you 2019 marketing planning!
January 2019 Email Marketing and Holiday Planning
The dawn of the New Year always seems to inspire business owners to work on their advertising and marketing. To really give it a shot and try to get those email campaigns out! What normally stops business owners dead in their tracks… “what do I write about in my emails?”
Discover 8 Types of Freebies You Can Use to Grow Your Email Marketing List Fast
A freebie is a popular way to entice a new subscriber to provide their contact information so that you can put them on your email list. Even today, it’s still a great way to get someone to sign up for your email marketing list. Here are 8 different types of freebies that any business owner can use to help grow their email marketing list and their business fast!
What the Hell Do I Put In My Email Anyway?!
Knowing what to put in your email marketing campaigns is as important as actually creating the emails. They say that “the money is in your list”, but if you don’t send out regular email marketing messages, you’ll miss out on the additional income that your list can generate through nurturing great customer relationships.
Knowing what to include in your email marketing can be such a time waster! Many business owners get completely blocked by this, give up, and don’t send out an email at all. Today, I am ensuring this never happens to you by giving you 9 different ideas for content that you can include in your next email marketing campaign.
How to Identify Your Ideal Customer and Build a Simple Customer Persona {Video and Worksheet}
Building a customer persona can be very overwhelming and time-consuming but it is extremely important to your business and marketing activities. Use our simple worksheet to help you identify your ideal customer using the who, what, where, when and why method in under 10 minutes!
9 Clever Ways to Get Your Subscribers to Open Your Emails
Yay! Your hard work has paid off and you got some subscribers on your email list, and now it is time to start getting some engagement. You want them to read the information and answer your calls to action – but first, you have to get them to open the emails. That starts with crafting intriguing subject lines that truly encourage your subscribers to open your emails.
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10 Simple Ways to Build Your Email List [Video & Blog]
For a small business, your email marketing list is one of the most valuable assets you have. You will use it to connect with your customers,...
How Often Should I Create and Post Content?
I take a very realistic approach to content creation and how often you should create and post content. The short answer – is as much as you can. The more you create and post, the more your business will grow, so do as much as you can! For many small business owners, I suggest creating one new piece of content per week. This is the slow and steady approach but highly achievable and rather effective.
Don’t Cross The Streams!
Why you should segment your Email Marketing lists and where to get started!
Episode 111| Digital and SEO Marketing Podcast
Episode 111 stories include: All you need to know on Chatbots, Amazon marketing and Facebook VR! Episode 111 released October 23, 2017.
Use a Video for Your Facebook Business Header Image?
Here is a quick video teaching you exactly how to add a video to your Facebook Header image.
The Maiden’s Minute: Episode 110 | Digital and SEO Marketing Podcast
Episode 110 stories include: new stats about email marketing, Instagram releases a new polling sticker on Stories, and what you need to know about the 2013 Yahoo data breach. Episode 110 released October 9, 2017.
Tip Tuesday | Sometimes, it’s ok to take a break
To a small business owner “Taking a Break”, in their mind, is admitting failure. They have given up, let the ball drop or whatever other negative thoughts of doubt they can put on themselves for taking a break.
Tip Tuesday | Don’t reinvent the wheel!!
I can’t tell you how many business owners I have met who are just overwhelmed with running their business. They feel that everything is on their shoulders and they have to do it all. I am not going to lie, running your own business is hard, but it doesn’t have to be as hard as a lot of people make it.
Tip Tuesday | Be Consistent!
This doesn’t mean you have to spend hours every day posting or creating content, it just means you need to be there regularly. Make sure you are postings at least twice a week on your social media, that you are publishing a blog at least twice a month, and that you are sending your email at least once a month. When you can hit these targets, you will be connecting with your customers and building trust.
SEO Essentials Part 1. Search Engine Optimization You Can Do Yourself, Today!
Search Engine Optimization: The process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the...
How to Stay Positive While Starting and Running Your Business
Starting your business, living your dream… it is one of the hardest and scariest things you can do – but it is worth all the hard work when you get to live your dream every day. One of the biggest challenges of starting and running your business is staying positive and believing in what you are doing, as crazy as that might sound. It is easy to stay positive when things are going well for your business but when things are at their worst, it is more important than ever that you support and believe in what you are doing. When you are just starting your business it can seem like you have more bad days than good- there is just so much to do and learn. In these bad moments, if you can change your frame of mind and focus on the positive, your business will benefit greatly, you will be more successful, and you will accomplish things you never imagined!
Facebook Live Recording on Staying Positive While Starting Your Business and Q&A
I give you my helpful tips and ideas on how you can change your frame of mind and help your business grow.
10 Questions to Help Inspire Your Business in 2017
These questions will help you think of different moments over the last year and how they affected your business. This can take as long or as short as you would like, just put in as much thought as you are able.
I hope these questions help you lay out an inspiring new plan for your business in 2017 and remember to be thankful for all your successes in 2016, learn from your mistakes, and dream big for 2017!